Business Tips & Ideas Articles

Three Must-Make Marketing Resolutions
As 2016 draws to a close, it’s time to start thinking about what you want to achieve in 2017. Instead of rehashing the same tired New Year’s resolutions, focus on your small business and make a couple of easy-to-implement resolutions that will have a big impact. Whether you sell a product or a service, […]

Make Your Packaging Fah-Lah-Lah-Lah Lovely
In the lead up to the silly season, social media feeds overflow with festivity as makers and sellers get merry. From baubles and tinsel to gorgeous gift-wrapping and lovely lights, this is your chance to get creative and put your festive foot forward. The holiday season is the perfect time to add a merry […]

Make Your Small Business Look More Professional
How do small business owners achieve a higher level of professionalism, without the same resources and infrastructure as “big” businesses? There are a number of easy and cost effective ways that will help your small business look more professional so you can compete with the bigger guys. Here are a few tips to assist your […]

Marketing Ideas for Christmas and beyond
Christmas usually comes early for retail marketers, with agencies often coming up with various ideas for promoting products during this high sale volume season. Testing their promotional strategies are also common, while people are out and about in a “shopping” mood. If you haven’t yet thought about the peak season for your brand, now is […]

Helpful Market Stall Tips
If you run a small business, especially with small consumable goods, setting up and attending local markets may be a smart and effective option for you. Local markets can help up-and-coming small businesses gain traction as well as offering excellent opportunities for business owners to spread the word about new products and special offers as […]

Seasonal Sales Boost with Sampling
Anyone who runs a small business knows that being your own boss can be challenging at times. Time management, designing your own merchandising, running social media accounts – all of these things can turn into a circus if you’re not careful. And, as you head towards the end of the year you can find […]